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Marketing and Branding Consultant
North Star Distination
The purpose of this Request for Proposal (RFP)
is to solicit sealed proposals to establish a
lump sum contract through competitive negotiation with a qualified consulting firm with solid experience in marketing research
(both quantitative and qualitative), and corporate identity/branding including development of a brand
values statement; logo development and graphic standards; recommendations for brand rollout and
implementation to include interactive and social medial marketing as well as traditional marketing, media and promotions; and recommendations for results tracking/measurement.
5/5/2014 12:44 PM
5/20/2014 2:30 PM
James M. Falls, CPPB
8:00 am - 3:30 pm
14P004-1 Addendum No 1
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